Introduction: Raya Services held a Quality Conference for the Oil and Gas Industry in Oman from the 12th to 14th Nov 2023. The conference was a gathering of industry experts, researchers, and practitioners to discuss the latest trends, innovations, and challenges related to quality management in Oman’s oil and gas sector.
Mohite Digital Services worked with Oman Quality Conference to fulfill their goals with LinkedIn and Google campaigns.
Oman, Saudi Arabia, Kuwait, UAE, Qatar.
Oil and Gas, Oil Extraction, Oil, Gas, Mining
Offshore Drilling, oil and gas, oilfield, petroleum, offshore oil and gas operations, natural gas, petroleum economics, oil and gas drilling, petroleum geology, petroleum refining, petroleum products, onshore oil and gas operations, upstream oil and gas, downstream oil and gas, petroleum systems, LNG, gas turbines, oil and gas industry, oil and gas exploration, offshore oil and gas, petroleum engineering, petroleum maintenance, petroleum storage, petroleum transport
For the search campaign, we targeted keywords relevant to the Oil and Gas industry in order to create brand awareness for the event.
For the performance and display campaign, we reached out to our audiences using banner ads and Gmail ads
We effectively engaged with the Oil and Gas Industry audience by strategically targeting relevant keywords and executing a high-performance campaign tailored specifically to reach out to this target audience.
MDS generated separate ad groups for each TG and monitored the performance daily to check the KPIs and make necessary changes to the campaign.
This remarkably successful campaign extended for over a month, enabling us to connect with a diverse audience from the entire Gulf area.
The results of the campaign were impressive, with extensive reach across the Gulf area.The Oman Quality Conference campaign serves as a compelling example of the potential ofdigital marketing to create brand awareness, increase event registrations, and drive qualityleads. It underlines the significance of strategic planning and targeted campaigns inachieving marketing goals. The success of this campaign showcases the importance of usingdigital marketing as a powerful tool in event promotion and brand visibility within the Oiland Gas Industry.